What does AI cite most for education questions in the Philippines?
Ranked by the share of answers that cite each source at least once, across 93,035 answers from Google AI Overviews, Google AI Mode, ChatGPT, Perplexity, Microsoft Copilot, Google Gemini. YouTube leads; study.com is the most-cited Philippine education site (7.0%).
In 93,035 AI answers about education in Philippines, the most-cited source is YouTube (37.7% of answers), then Facebook (29.5%) and Scribd (20.9%).
Most-cited sources · % of answers citing
- 1
YouTubeVideo37.7% - 2
FacebookSocial and creator29.5% - 3
ScribdDocument sharing20.9% - 4
WikipediaReference13.5% - 5
RedditForums and Q&A8.6% - 6
SlideShareDocument sharing7.8% - 7
Study.comEducation sites7% - 8
TikTokVideo4.3% - 9
PinterestSocial and creator3.8% - 10
researchgate.netDocument sharing3.7% - 11
InstagramSocial and creator3.5% - 12
QuoraForums and Q&A3.4% - 13
StudocuDocument sharing3.1% - 14
GoogleOther websites3% - 15Brand 3Education sites3%
Brand N: an education site, anonymized.
Source mix
- Education sites31%
- Video40.2%
- Forums and Q&A14.5%
- Social and creator36.5%
- Reference16.9%
- Document sharing25.1%
- Schools and universities27.8%
- Government16.5%
- Other websites77%
% of answers citing each type at least once.
| # | Source | Type | % of answers |
|---|---|---|---|
| 1 | youtube.com | Video | 37.7% |
| 2 | facebook.com | Social and creator | 29.5% |
| 3 | scribd.com | Document sharing | 20.9% |
| 4 | wikipedia.org | Reference | 13.5% |
| 5 | reddit.com | Forums and Q&A | 8.6% |
| 6 | slideshare.net | Document sharing | 7.8% |
| 7 | study.com | Education sites | 7.0% |
| 8 | tiktok.com | Video | 4.3% |
| 9 | pinterest.com | Social and creator | 3.8% |
| 10 | researchgate.net | Document sharing | 3.7% |
| 11 | instagram.com | Social and creator | 3.5% |
| 12 | quora.com | Forums and Q&A | 3.4% |
| 13 | studocu.com | Document sharing | 3.1% |
| 14 | google.com | Other websites | 3.0% |
| 15 | Brand 3 | Education sites | 3.0% |
What each source type includes
- ·Education sites: course and tutoring platforms, test-prep and cram schools, school and university guides, and the 33 anonymized international sites.
- ·Video: YouTube, TikTok, Vimeo, TED and other video hosts.
- ·Forums and Q&A: Reddit, Quora, Yahoo! Chiebukuro, gutefrage.net, Brainly and other Q&A sites.
- ·Social and creator: Facebook, Instagram, LinkedIn, X (Twitter), Pinterest, note.com, blogs.
- ·Reference: Wikipedia, Britannica, dictionaries.
- ·Document sharing: Scribd, SlideShare, Studocu, Course Hero, ResearchGate.
- ·Schools and universities: universities, colleges and school websites (.edu, .ac.jp, .edu.au and similar).
- ·Government: government and public bodies (.gov, .go.jp, .gouv.fr, ministries, regions, employment agencies).
- ·Other websites: everything else: publishers, news, software vendors, job boards, shops.
Which Philippine education sites does AI cite most?
Education sites (course and tutoring platforms, test-prep and cram schools, school and university guides) appear in 31.0% of answers. These are the ones AI cites most in the Philippines:
| # | Source | % of answers |
|---|---|---|
| 1 | study.com | 7.0% |
| 2 | Brand 3 | 3.0% |
| 3 |  schoolfinderph.com | 2.4% |
| 4 | Brand 5 | 2.4% |
| 5 |  k5learning.com | 2.0% |
| 6 |  scribbr.com | 1.5% |
| 7 |  edutopia.org | 1.5% |
| 8 |  teacherph.com | 1.2% |
| 9 |  byjus.com | 1.1% |
| 10 | idp.com | 1.0% |
| 11 |  thirdspacelearning.com | 0.9% |
| 12 |  prodigygame.com | 0.9% |
Brand N: one of the 33 international education sites from the US study, anonymized.
Which sources does each AI platform cite in the Philippines?
The platform changes the answer. Google's AI Overviews and AI Mode cite video in up to 50.6% of answers; ChatGPT, Perplexity, Copilot and Gemini in at most 1.3%. Pick a platform to see its own ranking.
AI platform
In 93,035 AI answers about education in Philippines, the most-cited source is YouTube (37.7% of answers), then Facebook (29.5%) and Scribd (20.9%).
Most-cited sources · % of answers citing
- 1YouTubeVideo37.7%
- 2FacebookSocial and creator29.5%
- 3ScribdDocument sharing20.9%
- 4WikipediaReference13.5%
- 5RedditForums and Q&A8.6%
- 6SlideShareDocument sharing7.8%
- 7Study.comEducation sites7%
- 8TikTokVideo4.3%
- 9PinterestSocial and creator3.8%
- 10researchgate.netDocument sharing3.7%
- 11InstagramSocial and creator3.5%
- 12QuoraForums and Q&A3.4%
- 13StudocuDocument sharing3.1%
- 14GoogleOther websites3%
- 15Brand 3Education sites3%
Brand N: an education site, anonymized.
Source mix
- Education sites31%
- Video40.2%
- Forums and Q&A14.5%
- Social and creator36.5%
- Reference16.9%
- Document sharing25.1%
- Schools and universities27.8%
- Government16.5%
- Other websites77%
% of answers citing each type at least once.
| Platform | Answers | Most-cited source | Video | Forums and Q&A | Education sites | Government |
|---|---|---|---|---|---|---|
| All platforms | 93,035 | YouTube37.7% | 40.2% | 14.5% | 31.0% | 16.5% |
| AI Overviews | 70,039 | YouTube47.4% | 50.6% | 17.7% | 35.6% | 18.0% |
| AI Mode | 17,075 | Facebook20.1% | 11.4% | 5.9% | 19.4% | 11.8% |
| ChatGPT | 1,579 |  dictionary.cambridge.org5.7% | 0.4% | 1.0% | 9.2% | 24.8% |
| Perplexity | 1,335 | Wikipedia4.6% | 1.3% | 1.3% | 12.5% | 12.9% |
| Copilot | 1,536 |  lazada.com.ph6.7% | 0.4% | 0.1% | 12.2% | 4.7% |
| Gemini | 1,471 | Scribd4.6% | 0.6% | 2.0% | 4.1% | 1.3% |
What do people in the Philippines ask AI about education?
The education searches with the highest monthly search volume in this data (Ahrefs). Each one triggered an AI answer that was collected.
| Search | Monthly searches |
|---|---|
| spin the wheel | 602,000 |
| gclass | 139,000 |
| canvas | 137,000 |
| concept map | 103,000 |
| researchgate | 95,000 |
| class suspensions walang pasok | 86,000 |
| panatang makabayan | 65,000 |
| Is ZeroGPT as good as turnitin? | 52,000 |
| prc leris | 43,000 |
| class suspensions september 1 2026 | 43,000 |
| buwan ng wika 2026 theme | 42,000 |
| How can I write my background? | 35,000 |
How does the Philippines compare with other countries?
The same measure in every country of the study, all platforms. See all countries side by side.
| Country | Answers | Video | Education sites | Forums and Q&A | Government |
|---|---|---|---|---|---|
| United States | 1,456,743 | 33.1% | 12.4% | 18.3% | 13.6% |
| India | 629,880 | 25.7% | 41.9% | 11.3% | 14.1% |
| Japan | 274,068 | 16.5% | 42.7% | 13.1% | 11.6% |
| United Kingdom | 222,184 | 25.5% | 26.7% | 9.0% | 28.2% |
| Indonesia | 170,993 | 37.8% | 18.5% | 5.3% | 22.2% |
| Brazil | 161,570 | 45.6% | 25.3% | 3.9% | 19.6% |
| Mexico | 141,634 | 47.4% | 18.4% | 3.1% | 24.9% |
| Canada | 131,414 | 33.1% | 24.1% | 18.0% | 18.3% |
| Australia | 128,845 | 25.2% | 20.9% | 9.8% | 31.7% |
| France | 111,959 | 32.8% | 27.1% | 2.2% | 37.3% |
| Germany | 109,804 | 32.1% | 29.2% | 4.9% | 19.1% |
| Philippines | 93,035 | 40.2% | 31.0% | 14.5% | 16.5% |
| Spain | 92,079 | 34.9% | 27.4% | 2.7% | 26.8% |
How was this measured?
- ·Data: Ahrefs Brand Radar, AI responses, the Philippines, data date 14 November 2026: every answer whose prompt Ahrefs files under Jobs and Education > Education (including its subcategories), with no site filter. 93,035 rows exported in slices under Ahrefs' row cap, each checked against the count Ahrefs showed.
- ·Answers: 93,035 unique answers after removing duplicates (same platform, prompt, opening text and date), dated 17 August 2026 to 14 November 2026.
- ·Platforms: Google AI Overviews, Google AI Mode, ChatGPT, Perplexity, Microsoft Copilot, Google Gemini. Grok was paused in Ahrefs during this period.
- ·Measure: the share of answers that cite a source, or a source type, at least once.
- ·Source types: each cited page is assigned one type by fixed rules (domain lists and suffixes such as .gov or .ac.jp), the same rules in every country.
- ·Anonymized sites: the 33 international education sites of the US study are shown as Brand 1 to Brand 33, numbered by how many answers cite them across all countries.
- ·Platform mix: Google AI Overviews are 75.3% of the answers here, so all-platform figures lean toward Google.
- ·One snapshot: this is one pull, not a trend.
How to cite this study
Suggested citation
Pagadala, V. (2026). Most-Cited Sources in AI Search: Education in Philippines. 93,035 AI answers, Ahrefs Brand Radar (Philippines), answers dated 17 August 2026 to 14 November 2026. https://venkatapagadala.com/ai-retrieval-citations-research/education-industry/philippines
The data files on this page are licensed under CC BY 4.0: you may reuse them, with credit to this study.
Sources & further reading
Go deeper
Which source does AI cite most for education questions in the Philippines?
YouTube. It is cited in 37.7% of 93,035 AI answers to education questions in the Philippines, ahead of Facebook (29.5%) and Scribd (20.9%).
Which Philippine education sites does AI cite most?
study.com (7.0% of answers), schoolfinderph.com (2.4%) and k5learning.com (2.0%). Education sites as a group appear in 31.0% of answers in the Philippines.
Does ChatGPT cite different sources than Google AI Overviews in the Philippines?
Yes. On Google AI Overviews the most-cited source is YouTube (47.4% of its answers); on ChatGPT it is dictionary.cambridge.org (5.7%). Video appears in 50.6% of AI Overviews answers and 0.4% of ChatGPT answers.
How often does AI cite YouTube for education questions in the Philippines?
YouTube is cited in 37.7% of AI answers to education questions in the Philippines, all platforms combined.
How should I cite this study?
Pagadala, V. (2026). Most-Cited Sources in AI Search: Education in Philippines. 93,035 AI answers, Ahrefs Brand Radar (Philippines), answers dated 17 August 2026 to 14 November 2026. https://venkatapagadala.com/ai-retrieval-citations-research/education-industry/philippines
Why are some education sites anonymized?
The study is about where AI answers get their sources, not about any one company. The 33 international education sites of the US study are shown as Brand 1 to Brand 33; local sites are named.