Nearly 84% of queries on Google Search powered by Gen-AI, says study by Marketing Interactive Published 22 January 2024
Clicks translates to revenue for brands, but with SGE, AI-generated content will proactively help consumers make decisions, eliminating many of the usual clicks to a brand's website.
As such,
- Healthcare (76%),
- ECommerce (49%)
- B2B technology (48%)
Industries will be greatly impacted by the Generative AI (Gen AI) shift, according to the study.
- Insurance (45%)
- Education (44%)
- Restaurants (36%)
- Entertainment (36%)
- Travel (30%)
- Finance (17%)
Credits: https://lnkd.in/enKFrs72
Author A'bidah Zaid Shirbeeni
#SGE
#AI
#GOOGLE
#SEO
