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Google’s new AI Overviews and AI Mode are eating news‑site traffic.

AI search (GEO and AEO) ›AI Overviews and AI Mode
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Google’s new AI Overviews and AI Mode are eating news‑site traffic.

What it means: Google’s AI Overviews & AI Mode are siphoning clicks, wiping out up to half of newsroom search traffic in just three years. Publishers now face a post‑search reality where direct reader relationships and diversified revenue streams are critical.

Related Reading: https://lnkd.in/er9MMf-d

#Media
#AI
#DigitalStrategy
#SEO
#Publishing

Table of publisher organic-search traffic declines, Apr 2022-Apr 2025

First published on LinkedIn on Jun 11, 2025, 4:33 AM UTC (original). Kept here in full so it stays available; the media are this site's copies of the ones on LinkedIn, also in Venkata Pagadala - Universe.

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