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talk Tuesday, October 1, 2024 4:30 PM – 5:00 PM· Connect US 2024
How Google's AI Overviews Are Changing Consumer Behaviors
Austin, Texas
Speaker
Ray Grieselhuber
Founder & CEO, DemandSphere
Founder and CEO of DemandSphere. New SERP metrics for the AI era: pixel depth, visual rankings, cosine similarity for AI-Overview citations.
Abstract
With Tim Resnik (Botify) + Abishek Surana Rajendra (Course Hero). New SERP metrics: pixel depth, visual rankings, cosine similarity.
Suggested takeaways
- →75% of AI Overview links come from top-12 organic
- →Track pixel depth, not just rank
- →Long-tail informational queries drive AIO frequency
My notes
From
Botify Connect US 2024 · How Google's AI Overviews Are Changing Consumer Behaviors
Tuesday, October 1, 2024 · Ray Grieselhuber
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5:00 PM