Back to Botify Connect US 2024 agenda
talk Tuesday, October 1, 2024 9:45 AM – 10:15 AM· Connect US 2024
Traditional vs Gen AI Search: Everything You Need to Know
Austin, Texas
Speaker

Dalton Finney
Solutions Engineer, Botify
Solutions Engineer at Botify. Decodes the shift from keyword-driven SEO to RAG + AI-enhanced search platforms — and how to optimize for Bing's index since it powers ChatGPT and Copilot.
Abstract
Bing's index quietly powers ChatGPT and Copilot. Optimize for it. RAG closes the freshness gap; structured data is the entry fee.
Suggested takeaways
- →Bing's index = the new SEO surface (powers ChatGPT + Copilot)
- →RAG = LLM + live search index for real-time answers
- →Structured data + content automation are non-negotiable
My notes
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Botify Connect US 2024 · Traditional vs Gen AI Search: Everything You Need to Know
Tuesday, October 1, 2024 · Dalton Finney
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From Evolution to Revolution: The Role of Generative AI in Life & Search
9:00 AM
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The Inside Perspective on Modern Search
10:15 AM