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talk Friday, October 18, 2024 9:45 AM – 10:30 AM· Tech SEO Connect 2024
NPath: Leveraging LLMs to Extract Insights from GA4 Event Data
Raleigh, North Carolina
Speaker

JR Oakes
VP of Strategy, LOCOMOTIVE Agency
VP of Strategy at LOCOMOTIVE. Built Empath + NPath to extract sequence patterns from GA4 events with LLM-powered alerts — open-source SEO infrastructure.
Abstract
Empath + NPath: open-source pipelines that crawl GA4 + GSC + PageSpeed at intervals, feed data into LLMs, and email alerts on significant pattern shifts.
Suggested takeaways
- →LLMs with M-token context can extract hidden patterns from event sequences
- →Empath uses genetic-algorithm sequence analysis on GA4 events
- →NPath = open-source automated alerts for traffic / next-page / performance drops
My notes
From
Tech SEO Connect 2024 · NPath: Leveraging LLMs to Extract Insights from GA4 Event Data
Friday, October 18, 2024 · JR Oakes
Notes coming soon
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